Hi, I'm Parinaz 👋
UX/UI | Product Designer

I specialize in turning complex workflows into clear, scalable experiences that teams can confidently build and users can understand.

Raistone

UX/UI DESIGN

Improving efficiency by redesigning onboarding

Transforming a frustrating internal tool into a guided, error-friendly experience that empowers operations teams to onboard new clients efficiently and without losing progress.

Raistone

UX/UI DESIGN

Reducing Support Dependency

through a Self-Service Portal for Sellers

A seller-facing portal that helps sellers to access key details, track status, and manage submitted invoices with less reliance on Sales and Operations.

ChatGPT

UX/UI DESIGN

Improving Chat Organization and History Management in ChatGPT

A redesigned system to organize, retrieve, and reuse what matters.

Ways of working 💡

Skills that I use to create products

Skills that I use to create world-class products

Research

User interviews • Surveys • Usability testing • Competitive analysis • Heuristic evaluation • Card sorting • Persona creation

Design

Interaction design • User-centered design • Accessible design • Responsive design • AI product design

To make outstanding UX work, it still needs polished visual design in which I excel as well.

Design

Interaction design • User-centered design • Accessible design • Responsive design • AI product design

Prototyping

Sketching • Storyboarding • Wireframing • Rapid prototyping • Flow exploration

Design & Workflow Tools

Figma • FigJam • Zeplin • Miro • Lucidchart • Notion • Jira • Confluence

AI & Emerging Tools

Figma AI • UX PILOT • Dovetail AI • Lovable • Adobe Firefly • ChatGPT • Claude

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

AI & Emerging Tools

Figma AI • UX PILOT • Dovetail AI • Lovable • Adobe Firefly • ChatGPT • Claude

Interpersonal

Cross-functional collaboration • Storytelling • Feedback literacy • Conflict resolution • Stakeholder alignment • Design advocacy

My favorite tools 🛠️

These are the tools
I use everyday

Figma

UX/UI Design & Prototyping

Figma Make

AI-Powered Design Generation & Iteration

Lucid Chart

User flows, service blueprints & system maps

Lucid Park

Workshop facilitation & cross-functional ideation

Loom

Design Walkthroughs & Async Stakeholder reviews

Microsoft Loop

Cross-functional collaboration & shared workspaces

Claude

Data analysis, UX writing & stakeholder comms

ChatGPT

Research synthesis, competitive analysis & copy

UX PILOT

AI wireframing, screen flows & UI generation from requirements

Hi, I'm Parinaz, 👋

I am an AI-literate UX/UI designer with a programming background and 6+ years of experience across fintech, telecom, and education (with most of my work in fintech). I’m happiest working on complex, high-stakes systems and turning them into experiences that feel clear, calm, and easy to follow.

My strength is workflow thinking: I take messy processes, edge cases, and constraints, then shape them into simple, scalable patterns people can understand, and teams can build with confidence. I also use AI thoughtfully to speed up the right parts of the process- like synthesis, exploration and early drafts- while keeping key decisions grounded in human judgment and real user needs.

Lately, another thing that's become really meaningful to me is mentorship. I've been volunteering as a UX/Product design mentor, guiding junior designers through the full design process, from research and synthesis to prototyping and product thinking. Watching someone go from uncertain to confident in their design decisions is honestly one of the most rewarding things I've experienced in my career.

When I’m not designing, I’m usually learning something new, and keeping balance through meditation, yoga, writing, embroidery, and music. Those are the little rituals that reset my energy and help me show up with more creativity and enthusiasm.

UX Designer